The Black Phone

WEB AR EXPERIENCE

To celebrate the release of the thriller The Black Phone, I led the design of an immersive AR experience where users could place the iconic black phone in augmented reality and answer a virtual call. Drawing inspiration from the film's poster and trailer, I integrated key visual elements to ensure a branded, suspenseful interaction that aligned with the movie's tone. I collaborated closely with a 3D designer and video editor to ensure a seamless experience, blending AR visuals with cinematic storytelling. From concept development to final execution, I oversaw the entire creative process. This project was honored with a Bronze Award at the 2022 Clio Entertainment Awards.